Executive Board Descriptions

ALL EXECUTIVE BOARD MEMBERS MUST:

  • Keep in contact with all other E-board members throughout the summer
  • Attend the E-board planning retreat at the beginning of fall semester
  • Attend all E-Board meetings, bi-monthly chapter meetings, and ADPR Connection
  • Attend dinners scheduled with the speakers, when possible
  • Make recruiting new members a top priority
  • Represent PRSSA at the fall and spring student activities fairs
  • Introduce themselves to their professors and represent PRSSA in their classes
  • Work together as a team; stepping in where needed
  • Make PRSSA a top priority, other than classes and internships/jobs
  • Become familiar with PRSSA Constitution & Bylaws
  • Follow a proper/professional procedure for expressing grievances against other board members and advisors
  • Uphold the excellence of the Grady College and The University of Georgia

 PRESIDENT 

(Must have been a member of PRSSA for at least one year and served on a committee)

The president is the executive officer of  the executive board. They have final say and are available to resolve any conflict. They should be a trusting and approachable person. 

  • Maintains contact with new E-Board over the summer
  • Directs overall operations of the chapter by ensuring open and continuous lines of communication for the E-board
  • Recommends goals, objectives, plans and programs for the benefit of the chapter
  • Presides at and oversees all membership and executive board meetings
  • Distributes a printed agenda to members and faculty advisor before each meeting
  • Organizes professional speakers for meetings by making all necessary arrangements and providing appropriate follow-up
  • Handles arrangements for meetings, including procurement of meeting rooms for the year and inspection of room before each meeting to ensure adequate setup
  • Arranges dinner with the speakers and other E-Board members
  • Coordinates professional development opportunities for PRSSA members
  • Serves as the liaison between National PRSSA and UGA PRSSA
  • Is responsible for any official involvement at National Conference, if possible
  • Meets weekly with the faculty advisor
  • Works with the treasurer to develop the chapter’s yearly budget
  • Works with the VP of Chapter Achievement on S.O.A.R. and Teahan Award entries
  • Reviews chapter bylaws at beginning and ending of term of office
  • Reviews and/or updates each officer’s job description (with faculty advisor and e-board) at the end of spring semester
  • Maintains close contact with professional advisor
  • Initiates research, as appropriate, to determine if the chapter is meeting member needs (end-of-year survey)
  • Manages candidates’ videos for elections
  • Applies to all awards applicable to PRSSA chapter and makes members aware of individual awards
    • understand all rules and requirements for awards and make the executive board aware
    • compiles materials for Teahan submissions in fall semester
    • manages S.O.A.R. awards in the spring
  • Manages PRSSA alumni database and keeps in contact with alumni
  • Directs recruitment of PRSA Associate Membership for graduating PRSSA members
  • Meets with successor to review and turn over records before the end of spring semester to ensure a smooth transition to the next year

VICE PRESIDENT 

  • Performs the duties of chapter president if the president is absent or unable to perform his/her duties (becomes president if current president resigns or is removed from office)
  • Organizes committees
  • Organizes and appoints committees for university and community events
  • Helps committees to establish plans, goals and objectives and updates the E-Board and faculty advisor of committees’ plans, goals and objectives
  • Keeps in contact weekly with all committee heads and regularly reports to president and faculty advisor
  • Collects minutes from committee heads
  • Is available to attend committee meetings if needed
  • Heads committee to plan senior awards banquet
  • Works with president to submit award nominations for the chapter 
  • Directs overall recruitment objectives for the UGA PRSSA chapter 
  • Responsible for facilitating and fostering a steady flow of communication between committee members, heads of committees and the executive board
  • Meets with successor to review and turn over records before the end of spring semester to ensure a smooth transition to the next year
  • The vice president oversees and manages all committee leads and committee members and serves as the direct liaison between committees and the executive board. The vice president also interviews all candidates for committee membership, leads recruitment initiatives, supervises the coordination of senior banquet and aligns chapter goals and objectives with committee programs. The vice president should have excellent written and verbal communication skills, delegation skills, ability to lead a team and prime organizational skills. Time management and working in a fast-paced environment are also essential.  

DIRECTOR OF INTERNAL COMMUNICATION

This person should have meticulous organizational and interpersonal skills. They should be up to the enormous task of ensuring day to day tasks are completed efficiently. If there is a problem, they should tell the advisor and the president. 

  • Works with the president and vice president of committees to distribute tasks and coordinate with other executive board members
  • Keeps a detailed living document detailing what is happening within the chapter, committees and with the executive board 
  • Sends updates to the executive board and advisor once a week and resolves any potential challenges

PUBLIC RELATIONS DIRECTOR

  • Responsible for the production and distribution of fliers and graphics for all meetings and events
  • Maintains the PRSSA bulletin board on the second floor of the Journalism building or assigns it to a committee
  • Manages publicity committee members and committee head
  • Maintains media relations on and off campus by pitching stories to UGA media, Athens media and PRSA Georgia and PRSSA publications weekly
  • Create press releases about PRSSA events, PRSSA meetings and PR trends
  • Edit and distribute materials for other committee’s events
  • Provides information about PRSSA for Grady website, ADPR Blog, and Grady’s listserv
  • Creates membership packets for fall and spring recruitment
  • Keeps in close contact with digital media director and president to ensure consistent message across platforms
  • Meets with successor to review and turn over records before the end of spring semester to ensure a smooth transition to the next year

  DIRECTOR OF FINANCE 

  • Works with chapter president, faculty advisor and Grady administration to prepare annual budget, which is out of both the agency and SAC account
  • Provides financial reports monthly to president and faculty advisor (report includes budget, spending and balances in all accounts)
  • Collects fees for special events and fundraisers
  • Attends SAC meeting with the president and faculty advisor at the beginning of fall semester
  • Keeps accurate financial records by making timely deposits and by keeping record of all incoming and outgoing money
  • Contact the business office every couple of months for the funds left in the account
  • Disburses chapter funds with approval of faculty advisor
  • Prepares check for National dues
  • Reimburses members for PRSSA expenses
  • Serves as an ex officio member of the fundraising committee
  • Meet with head of fundraising committee at the beginning of each semester and plan out fundraising events for the entire semester (percentage nights, selling merchandise, t-shirts, etc.)
  • Reads and understands what the SAC account can and cannot be used for
  • Meets with successor to review and turn over records before the end of spring semester to ensure a smooth transition to the next year

The treasurer is in charge of all funds related to PRSSA. They manage all incoming and outgoing funds into the SAC and agency accounts. They are also responsible for reimbursing PRSSA members in a timely manner. This person must be well organized and have an eye for detail so that they can keep accurate record of all funds and create budgets that committees must adhere to. This person must also have good communication and interpersonal skills because they will be working with Kim Landrum, as well as all staff in the business office. 

DIRECTOR OF MEMBER RELATIONS

The Director of Member Relations is responsible for managing the membership process, sending chapter information to nationals, writing the weekly e-newsletter, updating the listserv, answering emails to the PRSSA gmail account and writing thank you notes for guest speakers. This person should be very well-organized, have strong written communication skills, strong time management skills and work well in a team.

  • Manages the membership process in the beginning of each semester
    • Creates the membership google doc
    • Presents membership/renewal information to the chapter
    • Works with the recruitment committee head to attract new members
    • Point of contact for all members/potential members regarding membership
    • Works with the Director of Finance /the UGA Vendor’s office 
  • Updates the PRSSA listserv with email address of new members
    • Removes members who have graduated
  • Submits electronic and hard copy of membership information and dues to National PRSSA
  • Maintains a record of chapter members and attendance at meetings
    • Works with the member relations committee head to designate points for attendance
  • Runs the chapter Gmail account
    • Responsible for answering all emails from students and employers
  • Creates and sends the weekly e-newsletter
    • Keep track of all internship opportunities and other announcements provided by the EBoard, advisor and employers   
    • Writes the PRSSA tip of the week          
  • Oversees the Member Relations Committee
    • Stays in constant communication with the committee head
    • Oversee the “Member of the Month” selection
    • Assist in the creation of networking teams
  • Collects PRSSA mail from the Dean’s receptionist and distributes to E-Board members
  • Buys gifts for speakers and writes thank you notes
    • Presents the gifts and thank you notes to the speakers at the end of each meeting
  • Contacts ADPR faculty about meetings and PRSSA events through Donna LeBlond, department secretary
  • Creates and sends out an end of year survey to the chapter
  • Meets with successor to review and turn over records before the end of spring semester to ensure a smooth transition to the next year

DIGITAL MEDIA DIRECTOR 

(Must have Web maintenance and social media skills and provide work samples)

ALL UPDATES FOR THE COMING YEAR MUST BE MADE TO THE WEBSITE BY AUG. 1. 

The digital media director is responsible for maintaining, updating and improving all online and digital platforms including the website and all social media accounts. The DMD is responsible for leading the social media committee. Working alongside a committee head, the DMD delegates content submission schedules, including blog posts, meeting recaps and Facebook, Twitter and Instagram posts. Upon receiving submissions the DMD is responsible for editing and posting all content in a timely manner using the social scheduling platform Hootsuite. Additionally, the digital media director must update the website on a regular basis to include events, internships and applications. 

Duties:

  • Update website on a regular basis
    • Add internship listings to resource page
    • Add scholarship listings to resource page
    • Add announcements to homepage
    • Add blog posts
    • Keep the calendar updated
    • Remove outdated announcements
  • Website is hosted on Hostgator (we have a Baby account)
  • Manage all social media outlets (Facebook, Twitter, Instagram)
  • Upload photos and videos to website and social media
  • Create a blog schedule and have at least one post every two weeks
  • Head the social media committee and committee head
  • Pay yearly and monthly fees for website

DIRECTOR OF CONTENT

(Must have completed JOUR 3190, News Writing and Reporting/Writing Across Platforms. Must have a solid grasp of AP Style. Also need to have completed ADPR 3520, Graphics if they intend to do the layout themselves. Must submit writing sample)

  • Serve as editor of the PRecedent (produce at least six issues per year)
  • Manages the Publications Committee, the team of writers responsible for writing content for the newsletter
    • Brainstorm and assign articles to committee members
    • Edit committee members’ articles for grammar and cohesiveness
  • Assigns articles, edits articles, produce the layout and uploads each issue online (issuu.prssauga)
    • Note: If the publications editor does not feel confident in their design skills, it is possible to choose a committee member dedicated specifically to designing the layout in InDesign
  • Creates submission deadlines and issue dates for the entire year
  • Submits proof to faculty advisor and president for editing prior to publishing
  • Responsible for printing each issue of the newsletter, and bringing copies to distribute at PRSSA meetings and to place on the PRSSA bulletin board in Grady
  • Communicates writing opportunities and deadlines to Grady faculty
  • Meet with successor to review and turn over records before the end of spring semester to ensure a smooth transition for the next year
  • Blurb: The Publications Editor of the PRSSA Executive Board is the Editor in Chief of the Drewry Chapter’s publication The PRecedent. The editor’s primary responsibility is to manage the team of writers that make up the publications committee in order to produce engaging and quality content for the newsletter; this includes brainstorming article ideas, proofreading articles for grammar and cohesiveness, overseeing design, printing and publishing the newsletter. The publications editor should have strong writing and organizational skills, as well as a firm grasp of AP Style and grammar.